When you think about luxury, cashmere is definitely one of the first fibers that come to our minds, but why it is so boycotted?

Learn what's behind garments' composition and make informed, conscious and responsible purchases

Learn the 5 reasons why wool is the circular fiber par excellence and could help fashion in becoming less wasteful and more responsible

Learn everything you need to know about linen, a magical, vegetal fiber that is sustainable, zero-waste, precious and naturally performing

Learn more about an internationally standardised methodology that helps assessing products' full life-cycle environmental impacts.

Learn everything you need to know about recycled cotton, a circular fiber that could make the fashion industry less wasteful.

Learn what you need to know before trusting biodegradability claims on your garments

Learn the reasons why - and how - woolen clothes shrink; and if that happens, how to unshrink them - whenever possible.

Learn how recycled polyester or rPET is made, all of its pros and cons

Learn what pilling is, why and how it occurs, how to prevent it and remove it from your beloved garments